NO/NO stands apart as Milwaukee’s most evolved electro pop band, pairing new wave sensibilities with the fuzzy, dreamlike quality of shoegaze. With two EPs and an impressive live show making waves throughout the city, NO/NO’s latest outing, the full length Sound and Light, is a slick, wistful 8-song soundtrack to summer and beyond.
Formed from the ashes of Milwaukee favorites The Delphines in 2014, NO/NO got to business differentiating from their past. Expanding into electronic sounds allowed the band to form their own identity, complete with a sound that nods to New Order’s best hooks and Beach House’s sense of melody.
Slinky, anthemic synths layered with tight guitar hooks and ethereal vocals are NO/NO’s trademarks, and they’re better than ever on Sound and Light. Album opener “Waiting For Something to Happen” pairs guitarist Harrison Colby’s adept, emotive guitar work with keyboardist Cat Ries’ bright, catchy synths while the two trade vocals and drummer Jeremy Ault and bassist Lucas Riddle build up a tightly wound beat. “Two Lane Blacktop” pits Colby’s evocative guitar and vocals against a glistening keyboard backdrop, while album closer “Whatever” showcases Ries’ vocals at their brightest and most tender, letting the album close like a drive into the sunset. Clocking in at just less than 40 minutes, Sound and Light is destined to be summer’s go-to record for late night runs, Friday night after parties, and smooth, lazy Sunday afternoons.